In 1988, Dana Mecum set up Mecum Auctions a company specialising in collector cars and motorcycles. Dana was a car enthusiast whose father operated a dealership. His auction company has grown to arguably be the largest in the world and now employs 300 people. The company hosts various auction events across the United States. Television coverage began in 2008, contributing to the popularity of the events.

On the 24th January the company was due to stage its 33rd annual Vintage and Classic motorcycle auction at the hugely impressive South Point Hotel & Casino, Las Vegas. The lure of  a visit to Vegas and 2,000 amazing motorcycles going under the hammer was too much for David Thomas to resist.